Giving Tuesday marks the start of the end-of-year giving season, so a strong campaign can make a huge difference to the impact your organization makes in the new year.

As a nonprofit, relying on strategic planning is crucial to ensure that you’re using all your resources effectively and achieving your goals.

If you're a nonprofit organization, then you know that social media is an important part of your marketing strategy. It's a great way to connect with your target audience and promote your cause. But how do you make sure that you're using social media effectively?